This is a brand building social media campaign for a major hotel chain in Greece, created for Interweave Digital brand Builders.
I developed the main concept for that campaign (leveraging the environmental conditions the target audiences were in, to create positive emotional responses) and I worked with the copywriting, community management and ads team to develop key messages and ads rollout plan and placement.
You can read the case study here.
Social Media Awards:
Silver – Best Use of Instagram in a Campaign (2017)
Bronze – Best Use of Facebook in a Campaign (2017)
Maro Kalogeri 